About the Company:

Oneill, Smith and Williams Group is a dynamic marketing and consulting firm specializing in digital strategy, brand growth, and performance marketing. We help businesses build strong online visibility through data-driven SEO, SEM, and content optimization strategies.

Location: Edmonton, Canada

Employment Type: Full-Time
Experience Level: 3 years

Job Role:

We are looking for a SEO/SEM Specialist to develop and execute effective search engine optimization and marketing campaigns. The ideal candidate will have expertise in improving organic rankings, managing paid ad campaigns, and driving qualified traffic to digital platforms.

Responsibilities:

Plan, implement, and manage SEO strategies to improve organic visibility.

Execute and optimize Google Ads and other SEM campaigns for maximum ROI.

Conduct keyword research, competitor analysis, and performance tracking.

Optimize website content, landing pages, and metadata for search engines.

Monitor site performance using tools like Google Analytics, Search Console, and SEMrush.

Stay updated with the latest SEO/SEM trends, algorithms, and best practices.

• Requirements:

• Bachelor’s degree in Marketing, Business, or a related field.

• 3 years of proven experience in SEO and SEM.

• Proficiency with tools such as Google Analytics, Google Ads, SEMrush, Ahrefs, and Moz.

• Strong understanding of on-page, off-page, and technical SEO.

• Experience managing PPC campaigns and optimizing for performance.

• Excellent analytical, communication, and reporting skills.