Social Media Lead (TikTok + Instagram) — Contract-to-Hire
cognitiveitsolutions
  • New York City, United States
  • Remote
  • Negotiable
Contract Deadline: 01 Feb, 2026
  • Posted: 2 weeks ago
  • Vacancy: 2

Responsibilities:

  • Own TikTok & Instagram strategy, weekly content plans, and posting cadence.

  • Manage full content pipeline: ideation → scripting → creator briefs → review → posting → iteration.

  • Source, recruit, and manage UGC/content creators; maintain reliable creator roster.

  • Direct creative: hooks, story structure, captions, editing notes, and trend adaptation.

  • Handle community engagement: comments and basic community management.

  • Build ad-creative library for paid campaigns; track performance and report weekly.

Qualifications:

  • Proven experience growing TikTok & Instagram for a brand (portfolio required).

  • Strong creative instincts: storytelling, hooks, pacing, and conversion-focused content.

  • Experience managing creators/UGC workflows; organized and high-execution speed.

  • Clear communicator with strong ownership mindset.

  • Nice to have: Paid campaign experience (Meta/TikTok), direct-response ad creative, beauty/aesthetics or luxury brand experience.

Success in First 60 Days:

  • Establish repeatable content system and reliable creator roster.

  • Clear creative lanes, testing roadmap, and measurable lift in reach, engagement, and traffic.

Interested Candidates Apply:
📧 support@aestheticmatch.com

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